What’s a parent to do when their little one wants to make a big change to their hairstyle? Maybe it’s a cut they’ll regret later, or like in the case of Demi Lucy May Engemann, it’s her 5-year-old daughter wanting to dye her hair pink. When young Maude came home from school with this bold request, Engemann decided to turn it into a memorable mother-daughter outing.

Engemann arranged a “girls day” at a local salon for the two of them. Maude got bleach blond highlights in preparation for the pink dye she desired. Engemann captured the whole experience in a video she posted on TikTok.

Many viewers loved the special mom-daughter bond, commenting things like, “Life is so short and this is so fun. This is for sure a core memory for her,” and “This is so precious. She’ll remember this forever.”

But not everyone was so supportive. Many trolls turned what Engemann saw as a “special and fun bonding moment” into something to criticize. One harsh comment said, “This is so cringey.” Another negative note read, “My mom did this to me too and it took me 18 years to be comfortable and love my true self as a brunette again.”

Some critics pointed out alternative ways to get Maude pink hair without bleaching, such as using hair chalk or non-permanent dyes.

And of course, several people asked, “Where’s the pink?”

In response to the questions, Engemann shared another video several weeks later, this time capturing the moment they actually dyed Maude’s hair pink at home.

And here was the big reveal – Maude with her new pink locks.

In another follow-up video, Engemann took the time to address the controversy surrounding her decision to let her daughter dye her hair.

In the end, Engemann put a positive spin on the situation. She thanked “the haters” because their engagement with her video led to a surge in followers and a lot more attention.

So, what’s your take on this? Is it inappropriate to let a 5-year-old bleach her hair, or do you see it as a special and fun bonding moment?